A heartfelt experience – rooted in Danish culture, crafted for the world

At Ugly Duckli, we believe that the best experiences are created together.
We invite companies, organisations and storytellers to partner with us in sharing Danish traditions through meaningful cultural experiences – offered all year round.
We work with authenticity, quality and creativity – and we love creating collaborations with soul and substance.
💡 Example partnerships
🇩🇰 Danish culture & tourism
We offer workshops, talks and editorial content that brings people closer to the heart of Denmark. Our activities are available year-round and focus on connecting people with history, tradition and joy.
🎁 Cross- and upselling
We collaborate with brands, shops and hotels where our designs and experiences can complement other offerings – both physically and online.
📣 Storytelling & campaign content
We contribute authentic content – in English and Danish – for marketing, campaigns or editorial stories. Ugly Duckli brings warmth and tradition to your project.
🌟 Real-life highlights
- 🎥 BBC & Gregg Wallace
Rikke taught British TV host Gregg Wallace to weave Danish paper hearts in a holiday special about Christmas in Copenhagen – broadcast on Channel 5 in the UK. (The video can be shared with partners upon request.) - 🏆 Award-winning design
Ugly Duckli has received the prestigious Formland Award – an honour typically reserved for design giants like Georg Jensen or Royal Copenhagen. - 💍 A surprise proposal at our workshop
One guest proposed to their partner during our paper hearts workshop – a deeply romantic moment made possible through tradition and storytelling. Read more in this blog post.
🧭 Learn more about our journey
You can follow our full business story and creative evolution on our About Us page. From TED Talks and offshore shipping to holiday traditions and design – we bring every part of our past into what we create today.
📬 Let’s talk
Do you have a project, an idea, or a vision you’d like to explore with us?
Get in touch with Rikke V. Stoltz via the contact form right here.
We’d love to create something beautiful together 💛